TV host Jannelle So celebrates 3rd anniversary of lifestyle show
Media pioneer Jannelle So-Perkins, who made a name for herself as the creator, host, and producer of “SO Jannelle” is celebrating the third anniversary of her weekly magazine lifestyle show based in Los Angeles.
On July 25, she brought her guests, friends and advertisers together and gave away surprises in the form of performances, cash, products and services at her Third Anniversary Virtual Party “Sojourn.”
“Even though there’s been a lot of losses, fear and uncertainty, we all still have something to give,” said Jannelle whose original show aired on KSCITV-LA18 from 2006 until 2014. The show had a rebirth in 2017.
“Through the years, I’ve met such supportive friends and colleagues who’ve helped me keep my show going and it’s so heartwarming to see everyone together as we all realize, everyone needs a ‘pick me up.’”
Within the three-year hiatus, she started a family and founded her own production company, Jannelle So Productions, LLC in 2017. In July of that year, she launched her new weekly lifestyle show, “SO Jannelle” which now airs on Sundays, 3:55 p.m. Pacific / 6:55 p.m. Eastern on The Filipino Channel. By March 2018, the show was syndicated on KSCITV- LA18. Previous episodes may be viewed on www.youtube.com/sojannelle.
For the virtual Sojourn, Jannelle’s speakers and sponsors contributing items: makeup kit by celebrity artist Mally.com, chocolate products from Theo and Brom,and self-care products and gift certificates from Lay Bare. Author and STEM Advocate Janice Lao gave away copies of her book, Big Home Problem. Registered viewers also got the chance to receive certificates from Filipino favoriteRed Ribbon and t-shirts from new fitness gear brand, F.SXY. Luxury timepiece brand Philip Stein donated sleep bracelets with natural wearable technology for viewers who have trouble sleeping and resting through the pandemic. This show was co-hosted by Jollibee, with collaborators TOFA, Martin Purefoods, and BillPay.
On the show, Jannelle spoke with LGBTQ artist and advocate Angel Bonilla, and three friends from New York who founded Strategy for Black Lives, including mental health expert Dr. Consuelo Cagande. She interviewed make-up mogul Mally Roncal and STEM advocate Janice Lao. She also had a conversation with the Briones family of actors, Mama Bares on how to take care of our kids, and Arnel Calvario how to stay fit and healthy. Will Stein, founder of luxury watch brand Philip Stein, talked about why getting enough sleep and rest will help us feel less stressed in these times.
“When I started, people kept telling me to put my effort somewhere else. But I kept on — investing my resources in my FilAm community because I want to honor kababayans who make a difference in our community and in our world,” said Jannelle, now a mother to two kids and a consultant with several companies on their events and marketing strategies. “I want to share and highlight culturally-relevant stories, also so that we can preserve them for our children. So that the young Filipinos here in America can grow up with an understanding and appreciation of their Filipino culture and heritage.”
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